At a glance, Field Notes’ “Autumn Trilogy” edition seems perfectly simple, but the subtly debossed leaves and embossed logo are the result of a very complicated process. First, we selected three beautiful cover papers from Mohawk’s Via line: “Warm Red,” “Safety Yellow,” and “Scarlet,” all with a vellum finish. These roughly approximate the Fall leaf colors of the North American Sugar Maple (Acer saccharum), the American Elm(Ulmus americana), and the Scarlet Oak (Quercus coccinea).
Using photographs for reference, we carefully traced the shape, contours and vein patterns of each leaf into a scaleable vector file, then created a “lock-up” of each cover layout with our logo and cover text. A sculptor at our diemaker converted the flat vector files into a three-dimensional computer model to evaluate the tolerances for embossing and debossing, and to simulate how the covers would look under various lighting conditions before the expensive and time-consuming process of physical diemaking began.
After a few tweaks to the dies (and biting our nails during the ensuing 10-hour waits) the varnish-printed cover stock was delivered to the embosser, the dies were carefully aligned to the varnished areas, and the sheets were stamped.
Meanwhile, ruled body pages were printed on Finch Fine 70#T “Soft White” in gray with double top rule matched to the cover colors. Finally the books were bound with gold staples.
The final result is wonderfully subtle at first glance, but a close look reveals a deeper complexity. That sounds like a pretty over-the-top way to describe pocket memo books, but we bet you’ll agree when they’re in your hands.
- Each Notebook measures 3.5" x 5.5"
- Cover: Mohawk Via 80#C vellum “Warm Red,” “Safety Yellow,” and “Scarlet” with a tinted varnish
- Innards: Finch Paper Fine Ultra Smooth 70#T “Soft White,” with a fine, 2-color application of “Double Knee Duck Canvas and “Warm Red,” “Safety Yellow,” or “Scarlet” soy-based Toyo inks.